双语:高校上演“抢人”大戏,满屏都是大招!

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城市抢人的热度还没有退去,高校抢人大战又掀起高潮。近日,山东大学的官微十分热闹,还一度登上了热搜榜。原来是因为它发了一条抢人的微博:“……游泳馆健身房!亚洲第二食堂!各大菜一应俱全!橘猫聚集地!欢迎大家报考!”

从“色诱”到利诱,甚至还用宠物作为校园亮点。看完觉得山大为了抢生源连偶像包袱都不要了。但是山大没有想到的是,还有比它更“丧心病狂”的。它的这条微博一发出去,国内各大高校纷纷“跟风”,开始花式介绍起本校的特色来,大有与山大一较高低的架势。跟着今天的日常英语内容来看看吧!

双语:高校上演“抢人”大戏,满屏都是大招!

一、众多名校加入“抢人”大战

就连清华、北大这两大巨头也加入了“混战”,向考生发出“未名湖博雅塔了解一下”和“来清华读书等待8字班的你!”的热切呼唤,并被网友迅速送到评论高位。南大、厦大、同济、上交……众多名校先后加入,晒出本校特色,各种求pick求捞。就此,名校抢人大戏正式拉开帷幕且剧情异常精彩。走过路过千万不要错过哦!

双语:高校上演“抢人”大戏,满屏都是大招!

双语:高校上演“抢人”大戏,满屏都是大招!

怎么办?再次陷入了“到底是上清华还是上北大”的历史性纠结中……

双语:高校上演“抢人”大戏,满屏都是大招!

男女比例1:1这一条确实很吸引人啊。话说上湖大的话能不能免费送天天向上和快乐大本营的门票呢?

双语:高校上演“抢人”大戏,满屏都是大招!

这简直就是吃货们的天堂啊!有木有?

双语:高校上演“抢人”大戏,满屏都是大招!

别人家的空调独卫wifi,别人家的火锅香锅串串……都是“别人家的”。

双语:高校上演“抢人”大戏,满屏都是大招!

最朴实的官宣,没有之一。毕竟再多的美食也不及一个不手抖的大妈。

二、各路高校都有哪些“抢人”手段

你以为高校抢人的手段就这些?那你就错了。除了官微上这些堪称神级段子的宣传以外,各高校其他方面也没有丝毫放松,纷纷使出大招。

1.校长出马广发“英雄帖”

北大从今年年初就开始了在北大和北大招办公众号上的招生宣传。层出不穷的创意绝对让人眼花缭乱,比如自制微电影《星空日记》、15种语言的《燕园情》、图说各学院等。最令人瞩目的还是校长林建华亲自发出的“英雄帖”:百廿北大,与你相约未来。

At the beginning of this year, Peking University began enrolling publicity at its official accounts of Wechat. You will be dazzled by ideas emerging in an endless stream such as the homemade microfilm Starry Diary, Yan Yuan Qing sung in 15 languages, and pictures of colleges and so on. The most striking is the invitation of headmaster Lin Jianhua: Peking University, a famous university with long history, is here waiting for you.

而清华大学则是用发布重磅校园动态呈现丰富又有深度的清华生活,比如师门体育联赛、法国总理在清华开讲、首批赴美留学清华人回忆等,让考生有机会熟悉这所学校走出的知名校友、校园活动、学术讲座等。

Tsinghua University shows its colorful and enriched campus life by issuing big events such as sports league, speech given by French premier, memoirs of the first students in Tsinghua University who went for further study in the United States etc., so that the applicants have the opportunity to familiarize themselves with well-known alumni, campus activities, academic lectures and so on.

2.校友当 “说客”花样夸母校

今年正好是恢复高考40周年,上海交通大学请出近20名77级78级学霸,以亲身经历告诉考生,为什么要选择交大。“穿过山和大海,穿过人山人海,直到看见交大,才是唯一答案。”交大招生办还改编了流行歌曲,通过熟悉的旋律,吸引考生眼球。

It is the 40th anniversary since the national college entrance examination was resumed. Shanghai Jiaotong University has invited nearly 20 high achievers enrolled in 1977 and 1978 to tell applicants with their own experiences why they should choose Jiaotong University. Its Enrollment Office even adapted popular songs to attract students. "Across the mountains and the sea, through huge crowds of people, you would find Jiaotong University is the only answer you are seeking for."

山东大学、中国海洋大学、青岛科技大学的在校老师和毕业校友们纷纷变身“说客”,提供录取预估分数线和位次信息的同时,还不忘花式夸赞学校,努力招揽考生。

Besides, teachers and alumni of Shandong University, Chinese Marine University, and Qingdao University of Science and Technology became persuasive talkers. They help attract students by providing information about estimate minimum passing score and speaking highly of their universities.

3.“颜值担当”上线轻松吸粉

中国海洋大学公众号里,一篇《你好,我叫中国海洋大学》的帖子,轻松达到了9万+的阅读量。帖中不仅有颇具大片感的《蓝色华章》宣传片,有图有真相的学校历史、科研实力简介,更在本科专业设置一栏中,动用了每个学院的帅哥美女充当“颜值担当”,这些学长学姐们重新穿上自己的高中校服,手里举着学院的简介,担任起了学院代言人。熟悉的高中校服、高颜值学长学姐队伍……这样的宣传力度不容小觑,在底下留言区里,成功“收割”到了众多粉丝。

In the public account of Chinese Marine University, a post titled Hello, my name is Chinese Marine University was read by more than 90,000 people. It includes shocking advertising video, vivid profile of school history and scientific research strength and creative introduction to undergraduate majors. With profiles of different colleges, handsome guys and beauties dressed in high-school uniforms became mouthpiece of their colleges. Familiar high-school uniforms and good-looking fellow students show good publicity effect. There were many followers in the message zone.

各大高校“抢人”的手段是不是让你叹为观止?各种宣传真的是一套一套的,说得好像只要我们报名他们就一定录取一样。虽然扎心,但老铁们还是可以来安利一下你们的大学,给要填志愿的考生和家长们一个参考。

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